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Starting a flower or gardening business online



  • HI Jo.

    Could you  take a look at this website, This is the website of one of the florist I have on my list. There is no option to purchase online. This is symptomatic with a number of small florists. That's one of my objective. I do agree with you. Though not an auction site, there would be competition especially if you aim to deliver quality service.Competition is not a crime the end user or customer gets to enjoy the benefits.
    I cannot stop anyone from purchasing from another website or seller/nurseries what I offer is an alternative option. I understand its a risky proposition from every perspective but "noting ventured noting gained"

    Feedback can be a "chore" if you maybe want to write an essay. A feedback structured along certain cafeteria could take less than a minute especially if you had a great service. Having  a two way feedback  system helps to build a community. Maybe you might decide to tryout a florist online shop as a hobby? Who knows.. image

  • DovefromaboveDovefromabove Central Norfolk UKPosts: 81,314
    Dovefromabove wrote (see)

    I suspect that James may be thinking of reinventing the wheel image

    Thought so.

    “I am not lost, for I know where I am. But however, where I am may be lost.” Winnie the Pooh

  • @Dovefromabove
    maybe, maybe not.


    @ Jo.

    I have to disagree with you. feedback helps in the sense that it gives confidence to first time buyers and also helps to distinguish between quality and mediocre services. In my opinion,

  • D0rdogne_DamselD0rdogne_Damsel Saint Yrieix La Perche, Haute Vienne/Dordogne border. FrancePosts: 3,898

    I don't know anything about floristry online but as a guest house owner we find a feedback score essential. It might not be entirely fair and it might not always be correct but so many people will only consider booking if the score is high, especially if there are a few in the same area with high scores and one has only a 4 or 5, why would people even consider taking a chance? We work extremely hard to maintain our high score and always check with everyone whilst they are here that all is OK and try and fix any issues. 

    "To nurture a garden is to feed not just the body, but the soul." — Alfred Austin
  • DovefromaboveDovefromabove Central Norfolk UKPosts: 81,314

    James, do you have much experience of producing cut flowers or gardening in general?  You may not be aware that the requirements of the cut flower trade are very different to the type of flowers grown by most home gardeners. 

    Florists' flowers are developed especially to have long straight stems and firm long-lasting buds and blooms which will survive packing and transportation etc.  Most of these require specialist growing conditions which will be difficult for home gardeners to replicate.  They will also need to be able to predict when and how many of a particular bloom will be ready and have facilities to transport them in temperature-controlled vehicles.

    It is not the sort of thing that anyone could do as a hobby and expect to recoup their expenditure let alone make a profit.

    Small and amateur growers are far more likely to achieve a profit by growing and selling their own flowers at markets and regular roadside stalls. 


    “I am not lost, for I know where I am. But however, where I am may be lost.” Winnie the Pooh

  • pansyfacepansyface PEAK DISTRICT DerbyshirePosts: 20,939
    Apophthegm -  a big word for a small thought.
  • Hostafan1Hostafan1 Posts: 33,184

    is it just me who comes back to this " looking at a car crash " type thread. image

    As they say on Dragons' Den. " I'm out" image

  • Hostafan1Hostafan1 Posts: 33,184

    being Peter sounds great. image

  • @ Phillipa. Thanks. you post made for an intelligent read. There's much to consider I guess and clearly a lot more research to be done. Great insight like the one  you provided one of the very reasons I am here. I do think there is a huge opportunity in the market especially in the gardening side of the market. 
    There are clear demarcations in the market and I might have to rethink my current strategy and business plan. Thanks for the advise it was quite helpful.

    @Dovefromabove. I do have a bit of Gardening experience. I regularly check out this forum but never commented. I learnt a lot from the from my parents and the people here. I have a very busy work schedule. Saved up some money and I think its time to work on some of my ideas.

    @Pansyface, that is a clearly an extreme  case of feedback gone wrong.


  • Extraflora is a great idea

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