Pound shop blueberry bush?

hi all I bought a blueberry bush from Poundland today - one of the bareroots in a plastic bag with some green growth sticking out the top - inside a card sleeve.
when I unwrapped it to soak it before planting, inside the plant is one long brown stem which has been folded in on itself (top to bottom) a few times with the green growth at one end and some roots at the other.
It unfolded itself when taken out of the packaging.
When I plant it in its container - should I plant it as it came, folded . Or should I try and wind it around inside the container - assuming it's flexible enough for that.
Im thinking the first thing I said (as it came) - but I wanted to check.
It's thrown me a bit just because it's not how I expected it to look!
thanks

when I unwrapped it to soak it before planting, inside the plant is one long brown stem which has been folded in on itself (top to bottom) a few times with the green growth at one end and some roots at the other.
It unfolded itself when taken out of the packaging.
When I plant it in its container - should I plant it as it came, folded . Or should I try and wind it around inside the container - assuming it's flexible enough for that.
Im thinking the first thing I said (as it came) - but I wanted to check.
It's thrown me a bit just because it's not how I expected it to look!
thanks

East Yorkshire
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Wasnt sure if that would end up rooting along the stem.
Should I dig it out and replant it with most of the stem above the soil?
Stick a bamboo cane in the middle or something to support the floppy stem.
So I assumed it was a short plant. Not a long gangly one that had been folded up!
At the moment its planted in a pot with the green parts above soil level and the rest below.
If I get it back out I'll just end up further damaging it so I'll leave it as it is and see what happens.
Hope it roots along the stem.
Not the end of the world! Although I won't be buying any more of these cardboard box plants!